Top 20 Best Crypto Influencers To Follow In 2022
With the current market cap of about $857.5 billion, it is evident that the crypto market, which used to be worthless, has grown immensely in over a decade. Of course, this growth is quite captivating and has drawn the attention of various industries across the globe — In fact, governments are not excluded.
Despite its popularity, many individuals still find it difficult to comprehend what cryptocurrency and its underlying technology are. Well, you shouldn’t be surprised about this as there are now many concepts to get used to; while trying to understand one concept, another one already pops up. There is a lot of information to keep up with otherwise you keep missing out.
However, if you don’t want to miss out on vital information, it becomes necessary to follow certain authorities in the crypto space on your preferred social network(s) where most crypto marketing activities take place. When it comes to driving your attention to new crypto coins, assessing important crypto news, and learning about certain crypto concepts; crypto influencers are a fun source in addition to other accessible resources.
But, What Exactly Are Crypto Influencers?
As the name suggests, crypto influencers are experts who have built a reputation for their knowledge of cryptocurrency and/or other crypto-related topics. They dispense regular but valuable posts on crypto subjects across their preferred social media channels to generate a large audience of loyal followers.
Nevertheless, the time and effort committed to building their audience always pay off because crypto projects leverage the influence they have to promote their products or services. This marketing approach is called “influencer marketing” and it is very popular in the crypto space. Apart from this, crypto influencers also make money by promoting and selling owned educational materials to their audience.
Let’s Look At The Top Crypto Influencers On Twitter
Without any doubt, Twitter is the home of many crypto traders to obtain relevant crypto information. However, you need to filter a lot of noises to know who exactly to follow. Data published by Crowdsense have assigned a score to some Twitter accounts and the metrics used aligns with those we already highlighted.
Firstly, what centralized exchange do you trade your cryptos on? Of course, the name suggests an affiliation with Binance. Yes, you are right! CZ is the Chief Executive Officer (CEO) of the largest crypto exchange in the world which was able to facilitate trades worth over $9.5 trillion last year.
He has about 6.6 million followers. And apart from being the face of Binance, his tweets are informational and it’s fun on his page reading the hilarious comments.
The Chinese billionaire is the owner of TRON and the Chief Executive Officer (CEO) of Bittorent. Severally, Justin Sun has clashed with the Ethereum creator (Vitalik Buterin) claiming that his project is way better.
Sometimes in January 2020, he had a 4 million dollar launch with Warren Buffet and invited prominent people in the crypto space alongside the then US president, Donald Trump. With over 3.3 million followers on Twitter, his influence in the crypto space can not be sidelined.
Vitalik Buterin is the co-founder of Ethereum as well as Bitcoin Magazine. Ethereum is the second largest cryptocurrency by market cap after Bitcoin according to the information on coinmarketcap.
Vitalik gives a lot of tips on everything related to cryptocurrency and with about 4 million Twitter followers as well as his contributions to the blockchain space, we consider him worthy of this list.
Apart from being a well-known figure in the crypto community, Michael Saylor is the chairman and chief executive officer (CEO) of MicroStrategy Inc. (MSTR). MSTR is one of the first institutional buyers of Bitcoin which started accumulating it during the summer of 2020 as a means of hedging against inflation
If you’re quite interested in regular news and updates on Bitcoin, you might want to join the other 2.6 million Twitter followers of Michael Saylor.
Anthony Pompliano, or simply “Pomp” is an entrepreneur and investor who shares business tips as well as crypto news with his 1.6 million Twitter followers regularly. He also owns a podcast and shares his insight on fintech in a daily newsletter.
However, the investment portfolio Pomp currently manages across the crypto industry is worth over $500 million. And with this level of success, he’s probably one of the best you can learn from.
Top Crypto Influencers On Youtube
Instead of reading tweets, some people prefer to watch videos that are oftentimes easy to flow with. With you in mind, we have carefully selected YouTubers who create quality crypto content to educate as well as entertain their audience.
Below are our recommendations…
Coin Bureau is, of course, number one on the list. I am a fan of this platform and I must commend the great efforts channeled into its content creation. It is definitely the go-to informational portal into the crypto space for beginners, intermediates, and experts. Videos on Coin Bureau dive deeper into different crypto projects, their product applications, and real-world use cases of cryptos while providing insights on investments.
Since he started in 2019, he has acquired 148.7 million YouTube views. You should be part of the 2.08 million subscribers on Coin Bureau.
If you’re looking for the latest crypto news, unbiased project reviews, and advice on cryptocurrency trading, BitBoy Crypto might be a go-to channel for you. Aside from these, it is also a good source to learn about various altcoins and get yourself acquainted with the historical cycles of Bitcoin.
He refers to his community as BitSquad and has been around since early 2018. He probably has the biggest crypto channel on YouTube with about 1.45 million subscribers and over 208.2 million views.
Ivan On Tech speaks volumes about cryptocurrencies and blockchain technology. He is an international blockchain speaker and educator so you shouldn’t be surprised about the quality of content he delivers.
Although he started operating the YouTube channel sometimes in 2013, he is well-versed in topics revolving around crypto trading and blockchain development. Moreover, he gets into a debate with Peter Schiff and that might be another way of learning for his audience. So far, he has accumulated about 24.2 million views with about 493k subscribers.
If you want to learn about Cryptocurrencies, NFTs, Altcoins, and Trading and also keep yourself abreast of top news in the crypto space, this might be the go-to YouTube channel for you.
JRNY Crypto channel started in 2017 and has become a trusted platform to source information on what altcoins to invest in. He contributed to the popularity of cryptos like Uniswap and Sparkpoint. The number of subscribers currently sits at 658k with over 38.1 million views.
He describes the channel as a one-stop shop for all things related to cryptocurrencies and financial markets. That’s quite right! His content is mostly targeted at beginners who want to invest in cryptocurrency. He covers from market analysis, and stories on break-out companies, to in-depth project assessments and also warns against overhyping in the market.
He makes trading easier for beginner traders and has been around since mid-2017 with about 515k subscribers and over 43.2 million views.
Are There Any Crypto Influencers On The Gram?
Instagram is one of the top and most active social media platforms in the world and we should expect it to attract authorities in the crypto industry. If Instagram is your fav, below are some of the top accounts to follow regardless of your expertise in crypto trading.
If you want to get started with Crypto and Web3, Cryptoexplorer could give you an edge in the market. Even though the account is relatively new, its growth rate is quite amazing which could translate to the discharge of quality content.
The channel covers trending crypto news and gives trading tips. However, you could also leverage their academy to make your crypto journey easy.
ShareCrypto is another amazing account to keep tabs on if Instagram is your thing. A quick assessment of the page should give you an insight into the kind of quality to expect – you get easy-to-read updates in the market before they go mainstream.
Recently, GirlGone Crypto earned herself “the top female crypto influencer” of the year due to her consistency in putting out hilarious but informative content daily. Although her audience might be lesser than others on the list, her advocacy for the mainstream adoption of blockchain can not be sidelined. Therefore, she’s worth following!
Otherwise known as CryptoBrekkie, Brekkie Von Bitcoin (or BVBTC) is famous for using his artistic prowess to create top-notch Bitcoin art. His Blockchain and Morty videos are hilarious and definitely want to look out for them.
Whenever you are having a bad time, I’d recommend you visit Crypto Humor’s page. His humorous crypto jokes and memes are enough to elevate your body and soul when the crypto isn’t doing well.
Top Crypto Influencers On TikTok
TikTok has been making waves in the crypto industry. Many individuals prefer to learn while being entertained. If you fall into this category, TikTok might be the most suitable for you. Below are the top TikTok influencer accounts to follow:
CryptoMasun is probably the biggest on our list with over 1.1 million TikTok followers and more than 14.3 million likes. If you are a very active crypto investor on TikTok, you should follow CryptoMasun and tap from his wealth of knowledge.
He shares invaluable pieces of information on various crypto topics including trend analysis.
Virtual Bacon leverages TikTok to teach his audience of over 270.4k followers technical analysis and chart reading. In his videos, he gives a succinct explanation of what he teaches and could help accelerate your trading journey.
In addition to what Virtal Bacon teaches, CryptoWendy0 videos cover research on crypto projects as well as relevant crypto news. If you want to dig into why a particular crypto project implements certain changes, CryptoWendy0 is just the right source for that on TikTok.
Some of Cryptokang’s contents are based on requests from his audience. He takes time to interact with his followers and answer their questions. Moreover, if you want to keep a tab on new coins to invest in, you should stalk him.
Cryptocita’s contents are beginner-friendly and the fact that he uses a lot of humor makes them quite appealing. Why don’t you join her over 700.6K followers and be entertained with her educational posts?
How We Rank The Selected Crypto Influencers
It’s not a new thing that metrics like subscribers, comments, followers, likes, et cetera can be altered. However, the following factors were put into consideration during the selection of these influencers:
- Content: Content is king! And of course, the kind and quality of content these influencers dish out matters to us. We believe that quality content should be clear, comprehensible, and resonate well with the audience.
- Growth Rate: How fast an influencer’s social media page is growing relative to the time such page becomes active is of utmost interest. It is an indication that prospects like what you do and they eventually become subscribers or followers of your page.
- Engagement: Different metrics are used across various social media pages and could be dependent on content type. However, average views, reactions, and other metrics are put into consideration.
How To Become A Crypto Influencer
Becoming a crypto influencer goes beyond having a huge number of followers on any social media. You could have the numbers but still, have low engagements on your posts. However, you need to understand that listed influencers on this list have a lot in common – they consistently feed their audience with quality content and you shouldn’t be an exception.
Understanding cryptocurrencies and the underlying technology is quite important. How do you teach or explain what you don’t know? Therefore, you should take your time to understand what investing in crypto is.
Also, it is important to have a general understanding of “marketing” and how to devise a viable strategy you can implement on your chosen social media – These tools might be helpful though.
Social media are definitely a place for you to stick around when you have investments in cryptocurrency. Although they give you access to important information that could interfere with your investment decisions, it is important to filter the noise by following some reputable personas we mentioned already.
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